How Maximizing Local Listings Gained 100K Click-to-Calls

Like most companies, many franchise locations and small businesses count on local listings to drive web and in-store traffic. But what if local business owners aren’t properly maintaining key platforms, such as Google My Business (GMB)? Such was the case for Supercuts. Salons were in serious need of technical marketing support, as 41 percent of their local listings had address errors and 27 percent didn’t have a website listed.

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Enter Raydeus Local. This platform went to work at normalizing data across the Internet, suppressing duplicate listings and updating GMB profiles. Supercuts locations became more visible to new and potential customers than ever before. In fact, the 107 salons received over eight million Google Map views and over 100K click-to-calls after the implementation of the platform.

EGC Stats for Supercuts

(For more detailed information on how Raydeus Local helped Supercuts, click here.)

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