EGC Web Series: The Comeback – Messaging and Media for the Return

How to effectively strategize messaging, content and delivery, and media options in the post-COVID world.

COMEBACK.A

Date: Thursday, May 7th at 1 p.m. EST – PAST EVENT

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On the next episode of the EGC Web Series: The Comeback, we’ll be discussing Messaging and Media for the Return.

 

Join EGC President, Nicole Penn, and discover how to effectively strategize messaging, content and delivery, and media options in the post-COVID world with insights from EGC’s Rich DeSimone, VP of Creative, and Angela Mertz, VP of Integrated Media. They’ll be discussing: 

  • Planning your new content strategies
  • Research behind new consumer drivers
  • How to reallocate your media budget
  • New digital tactics post-COVID
 
Rich DeSimone Angela Mertz

Rich DeSimone

Vice President of Creative,

The EGC Group

Angela Mertz

Vice President of Integrated Media

The EGC Group