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Urgent Care

Urgent Care

EGC thinks fast and acts fast. Absolutely critical when marketing an urgent care brand. We’ll help you reach out and engage with patients quickly and effectively.

EGC has extensive experience in Urgent Care marketing, working with clients both large and small. By conducting qualitative and quantitative research, we have a deep understanding of patient drivers. These include the standard of care patients expect as well as the technology needed to make their experience seamless and efficient.

By building appointment schedulers and online check-in features we’ve helped create a positive, patient-focused experience. These technologies also let us track and analyze the effectiveness of digital marketing channels so we can optimize the media mix to drive the most patient visits and ROI.

Our skill at optimizing websites for organic search (SEO) helps patients find you fast and first when they need urgent care. In addition, it’s crucial that accurate location, contact info and hours appear in your Google My Business Listing. Our proprietary Raydeus tool puts you in control of those facts across 150+ digital listing services, so patients always see accurate information – no matter where they search.

Let us show you how we can drive incremental patient traffic to your locations. Contact us today.

Services/Expertise:

  • Positioning and Messaging
  • Driving Down Cost Per Patient Acquisition
  • Media Buying/Paid Search
  • Website Development
  • SEO
  • Local Listing Management
  • Voice Search
  • Reputation Management
  • Social Media Marketing
  • Creative Services

Metrics

  • Increase Patient Volume
  • Grow Digital Presence

Quick Study

CityMD Urgent Care

While we can’t control when someone will have the need for urgent care, we can control making sure your brand and locations are found when someone is in need. We did just that for CityMD. From boosting awareness of new location openings via digital media campaigns, to capturing hand raisers with a strong paid search program, to making sure all location Google My Business listings are fully built out, it’s imperative to remain top of mind and easy to find when patients are in urgent need of urgent care.

Work we ❤️

“Better Care. STAT”

Branding | PR | Social | TV | Website

We created the campaign – “Better Care. Stat.” – using an unexpected narrative. Our stories were humor-based, which is uncommon in health care marketing, to help their brand stand out in a sea of sameness.

Brands we’ve helped make feel better